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Top 10 Online Form Builders Tools in 2025: Features, Pros, Cons & Comparison

Meta Description: Discover the top 10 online form builders for 2025 with features, pros, cons, and a comparison table. Find the best form builder for your business needs!

Introduction

In 2025, online form builders have become indispensable tools for businesses, educators, marketers, and individuals seeking to collect data efficiently. These platforms simplify the process of creating forms for surveys, lead generation, event registrations, and more, without requiring coding expertise. With the rise of no-code solutions and increasing demand for seamless user experiences, online form builders are evolving to offer advanced features like AI-driven form creation, conditional logic, and robust integrations. Choosing the right tool in this crowded market depends on factors such as ease of use, customization options, pricing, and integration capabilities. This comprehensive guide explores the top 10 online form builders for 2025, detailing their features, pros, cons, and a comparison to help you select the best fit for your needs.

Top 10 Online Form Builders Tools for 2025

1. Jotform

Description: Jotform is a versatile form builder with over 10,000 templates, ideal for businesses, nonprofits, and individuals needing customizable forms for various purposes.
Key Features:

  • Drag-and-drop interface for easy form creation.
  • Over 10,000 templates for surveys, registrations, and payments.
  • Conditional logic for dynamic, user-specific forms.
  • Payment integrations with PayPal, Stripe, and Square.
  • Mobile app for on-the-go form management.
  • AI form generator for interactive, conversational forms.
  • Extensive third-party integrations (e.g., Salesforce, HubSpot).
    Pros:
  • Massive template library simplifies setup.
  • User-friendly interface, even for beginners.
  • Robust free plan with essential features.
    Cons:
  • Free plan limits to five forms and 100 monthly submissions.
  • Website navigation can be confusing.
  • Advanced features require higher-tier plans.

2. Typeform

Description: Typeform specializes in conversational, visually appealing forms, perfect for marketers and businesses aiming to boost engagement.
Key Features:

  • One-question-at-a-time interface for better user experience.
  • Customizable designs with logic jumps.
  • Integrations with tools like Slack, HubSpot, and Google Sheets.
  • Mobile-optimized, responsive forms.
  • Analytics for tracking form performance.
  • Templates for surveys, quizzes, and lead generation.
    Pros:
  • Engaging, conversational form design increases completion rates.
  • Visually appealing and mobile-friendly.
  • Strong integration options.
    Cons:
  • Free plan limited to 10 submissions per month.
  • Higher pricing compared to competitors.
  • Limited question types in free version.

3. Google Forms

Description: Google Forms is a free, simple tool for creating basic forms and surveys, best for educators and small-scale projects.
Key Features:

  • Unlimited forms and submissions for free.
  • Real-time response tracking via Google Sheets.
  • Basic conditional logic and customizable themes.
  • Multiple-choice, dropdown, and short-answer question types.
  • Seamless integration with Google Workspace.
  • Easy sharing via links or embeds.
    Pros:
  • Completely free with no premium tiers.
  • Simple and intuitive interface.
  • Ideal for quick, basic forms.
    Cons:
  • Limited design customization options.
  • Lacks advanced features like payment integrations.
  • No non-Google service integrations.

4. Wufoo

Description: Wufoo, part of SurveyMonkey, offers a user-friendly platform for creating customizable forms, suitable for small businesses and nonprofits.
Key Features:

  • Drag-and-drop editor with 400+ templates.
  • Custom form endings (e.g., Thank You pages or redirects).
  • File uploads up to 25MB (100MB on paid plans).
  • Integrations with Zapier, Salesforce, and Mailchimp.
  • Real-time reporting and analytics.
  • SSL encryption for data security.
    Pros:
  • Intuitive interface with real-time previews.
  • Free plan includes five forms and 100 entries.
  • GDPR-compliant for EU users.
    Cons:
  • Not HIPAA-compliant, limiting use in healthcare.
  • Design options feel dated compared to newer tools.
  • Limited free plan features.

5. Zoho Forms

Description: Zoho Forms integrates seamlessly with the Zoho ecosystem, ideal for businesses needing automation and CRM connectivity.
Key Features:

  • Drag-and-drop builder with customizable themes.
  • Approval workflows and task assignments.
  • Native integrations with Zoho apps and 550+ third-party tools.
  • Multi-page forms for better user experience.
  • Payment integrations with Stripe and PayPal.
  • Mobile app for offline data collection.
    Pros:
  • Strong integration with Zoho suite and other CRMs.
  • Generous free plan with unlimited forms.
  • Collaborative tools for team workflows.
    Cons:
  • Advanced features locked behind higher-tier plans.
  • Interface feels dated compared to competitors.
  • Limited template selection.

6. Cognito Forms

Description: Cognito Forms offers robust features for complex forms, perfect for businesses needing calculations and payment processing.
Key Features:

  • Conditional logic and calculated fields for dynamic forms.
  • Payment integrations with Stripe and PayPal.
  • Unlimited forms on free plan with 500 entries.
  • Data encryption for sensitive information.
  • Embeddable forms for website integration.
  • File uploads and e-signatures.
    Pros:
  • Feature-rich free plan with unlimited forms.
  • Intuitive interface for advanced form creation.
  • Affordable paid plans starting at $19/month.
    Cons:
  • Design options are not visually appealing.
  • Payment integrations limited to Stripe on free plan.
  • Steeper learning curve for advanced features.

7. Formstack

Description: Formstack is a comprehensive form builder suited for businesses with complex data collection needs, especially in regulated industries.
Key Features:

  • Advanced conditional logic and workflow automation.
  • HIPAA-compliant for healthcare use.
  • Over 300 templates for various use cases.
  • Integrations with Salesforce, HubSpot, and Zapier.
  • Analytics for form optimization.
  • Secure data handling for compliance.
    Pros:
  • Robust features for regulated industries.
  • Strong analytics and integration options.
  • Customizable for complex workflows.
    Cons:
  • No free plan, only trials.
  • Expensive starting at $59/month.
  • Steeper learning curve for beginners.

8. Paperform

Description: Paperform combines aesthetics with functionality, ideal for creatives and small businesses needing dynamic forms.
Key Features:

  • Drag-and-drop editor with customizable designs.
  • Conditional logic and answer piping.
  • Payment integrations with PayPal, Stripe, and Square.
  • Automation for workflows and notifications.
  • 600+ templates for various industries.
  • Analytics for tracking submissions.
    Pros:
  • Visually appealing, responsive forms.
  • User-friendly with automation options.
  • Flexible for quizzes and surveys.
    Cons:
  • No free plan, only a 14-day trial.
  • Lower submission limits on cheaper plans.
  • Learning curve for advanced features.

9. Tally

Description: Tally is a free, intuitive form builder with advanced features, great for startups and freelancers.
Key Features:

  • Unlimited forms and submissions on free plan.
  • Conditional logic, calculations, and e-signatures.
  • Custom CSS for advanced design control.
  • Integrations with Notion, Zapier, and Calendly.
  • Multi-page and responsive forms.
  • Partial submission capture for recovery.
    Pros:
  • Generous free plan with advanced features.
  • GDPR-compliant with strong security.
  • Easy embedding on websites.
    Cons:
  • Limited template library.
  • Advanced features require some technical know-how.
  • No native payment integrations.

10. Visme

Description: Visme’s form builder focuses on interactive, branded forms, ideal for marketers and creatives seeking high conversions.
Key Features:

  • Pre-designed, customizable templates.
  • Interactive 3D characters and animations.
  • Integrations with HubSpot, Mailchimp, and Zapier.
  • Built-in analytics for performance tracking.
  • Drag-and-drop interface for ease of use.
  • Responsive forms for all devices.
    Pros:
  • Visually stunning forms with high conversion rates.
  • Intuitive timeline-based interface.
  • Strong analytics for optimization.
    Cons:
  • Limited free plan features.
  • Higher pricing for advanced features.
  • Fewer templates than competitors like Jotform.

Comparison Table

Tool NameBest ForPlatform(s) SupportedStandout FeaturePricingG2/Capterra Rating
JotformBusinesses, NonprofitsWeb, iOS, Android10,000+ templatesFree / $39/mo / Custom4.7/5 (G2)
TypeformMarketers, Engagement-focusedWeb, iOS, AndroidConversational interfaceFree / $25/mo / Custom4.6/5 (G2)
Google FormsEducators, Small ProjectsWeb, Google WorkspaceFree unlimited formsFree4.6/5 (Capterra)
WufooSmall Businesses, NonprofitsWeb, Mobile-friendlyCustom form endingsFree / $14.08/mo / Custom4.4/5 (G2)
Zoho FormsZoho Users, BusinessesWeb, iOS, AndroidZoho ecosystem integrationFree / $10/mo / Custom4.5/5 (G2)
Cognito FormsBusinesses, Complex FormsWeb, Mobile-friendlyCalculated fieldsFree / $19/mo / Custom4.6/5 (G2)
FormstackRegulated IndustriesWeb, Mobile-friendlyHIPAA compliance$59/mo / Custom4.3/5 (G2)
PaperformCreatives, Small BusinessesWeb, Mobile-friendlyAesthetic design$24/mo / Custom4.5/5 (Capterra)
TallyStartups, FreelancersWeb, Notion, WebflowUnlimited free formsFree / $29/mo / Custom4.8/5 (Capterra)
VismeMarketers, CreativesWeb, Mobile-friendlyInteractive 3D charactersFree / $12.25/mo / Custom4.5/5 (Capterra)

Which Online Form Builder Tool is Right for You?

Choosing the right online form builder depends on your specific needs, budget, and technical expertise. Here’s a decision-making guide:

  • Small Businesses and Startups: Jotform and Wufoo are excellent for their generous free plans and ease of use. Jotform’s vast template library suits diverse use cases, while Wufoo’s simplicity is ideal for quick setups.
  • Marketers and Creatives: Typeform and Visme shine with visually appealing, engaging forms. Typeform’s conversational approach boosts completion rates, while Visme’s interactive elements are perfect for branded campaigns.
  • Educators and Nonprofits: Google Forms is the go-to for its free, unlimited forms and simplicity. Tally also offers a robust free plan with advanced features for budget-conscious users.
  • Regulated Industries (e.g., Healthcare, Finance): Formstack’s HIPAA compliance and secure data handling make it the best choice for industries with strict regulations.
  • Zoho Ecosystem Users: Zoho Forms integrates seamlessly with Zoho’s suite, ideal for businesses already using Zoho CRM or other tools.
  • Complex Form Needs: Cognito Forms and Formstack excel in creating dynamic forms with calculations and conditional logic, suitable for advanced workflows.
  • Freelancers and Solo Entrepreneurs: Tally’s unlimited free plan and Paperform’s aesthetic focus cater to individuals needing flexible, professional forms on a budget.

Consider testing free plans or trials to evaluate usability and integration with your existing tools. Prioritize features like conditional logic, integrations, and analytics based on your goals.

Conclusion

Online form builders in 2025 are more powerful and accessible than ever, catering to diverse needs from simple surveys to complex, automated workflows. With AI-driven features, robust integrations, and no-code interfaces, these tools empower businesses, marketers, and individuals to collect data efficiently. The landscape is evolving with a focus on user experience, security, and customization, making it crucial to choose a tool that aligns with your goals. Whether you prioritize aesthetics (Typeform, Visme), affordability (Google Forms, Tally), or advanced functionality (Formstack, Cognito Forms), there’s a solution for every use case. Explore free trials or demos to find the perfect fit and streamline your data collection process.

FAQs

1. What is an online form builder?
An online form builder is a no-code tool that allows users to create customizable forms for data collection, such as surveys, registrations, or payment forms, without programming skills.

2. Are there free online form builders available in 2025?
Yes, tools like Google Forms, Tally, and Jotform offer free plans with varying features. Google Forms is fully free, while Tally and Jotform include advanced features in their free tiers.

3. Which online form builder is best for small businesses?
Jotform and Wufoo are great for small businesses due to their affordable plans, ease of use, and extensive template libraries.

4. Can online form builders integrate with other tools?
Most form builders, like Jotform, Typeform, and Zoho Forms, integrate with CRMs (e.g., Salesforce, HubSpot), email marketing tools, and platforms like Zapier for seamless workflows.

5. How secure are online form builders for sensitive data?
Tools like Formstack (HIPAA-compliant) and Tally (GDPR-compliant) prioritize security. Always check for encryption, GDPR, or HIPAA compliance based on your needs.

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